Logo development

The logo was birthed out of the need to symbolize Palestinian resistance and the cross-movement nature of this campaign. The artwork captures the historical and iconic power of the raised fist and synthesizes it with the contemporary imagery of Israel’s Apartheid Wall. The clenched fist, embodying many struggles, from other national liberation movements to solidarity collectives, reminds us that justice will only be realized through unity. In this way, the logo pays homage to the advocates of freedom who have paved the way to this moment in time.